Campaign Rollout

[As of Nov 2015]

Project “Exploratory” Phase
Akin to the Exploratory Committee phase of a US presidential campaign, a time when friends and family are consulted, and where plans are laid.

Dec 2015 One-on-one, in person enrollment of Founding Citizens
Complete manuscript for LEAP
Jan 2016 One-on-one, in person enrollment of Founding Citizens continues
Founding Citizens receive advance copy of LEAP Introduction, unredacted
Prepare LEAP manuscript for publishing
Prepare TheCountryOfEarth.World website for campaign launch. Donations needed!*
Feb 2016 One-on-one, in person enrollment of Founding Citizens continues
Continue preparing LEAP manuscript for publishing
Continue preparing TheCountryOfEarth.World website for campaign launch. Donations needed!*
Mar 2016 One-on-one, in person enrollment of Founding Citizens continues
Continue preparing TheCountryOfEarth.World website for campaign launch. Donations needed!*

* Donors giving $30 or more now will receive a Founding Citizen Investor Special Edition eBook copy of the completed LEAP manuscript at least one week before initial kickstarter participants receive their copies. This will be followed by an eBook or hardcover copy (your choice) when the book is published (additional copies for additional $15 donation, each).

Project Pre-Launch Phase
Akin to the Pre-Announcement Phase of a US presidential campaign, when the candidate has fully committed to running for president but has not yet formally announced. A time when the plans for the campaign are shared and where initial commitments, endorsements and financial and other resources are secured, in preparation for the formal announcement.

Apr 2016 Edited manuscript finalized. Send LEAP manuscript to key thought leaders, policy wonks, etc.
Country of Earth Kickstarter* Campaign Launch
Kickstarter* campaign participants will receive advance copies of LEAP
Donations from campaign will be used to upgrade the Country of Earth website and (ideally) hire the initial staff of TCOE Project
May 2016 Kickstarter campaign continues
Initial kickstarter* campaign participants mailed advance copies of LEAP
Jun 2016 Country of Earth Kickstarter* Campaign ENDS
Advance sales of LEAP begin, through July 4.
Remaining kickstarter* campaign participants mailed advance copies of LEAP
July 4, 2016 The Country of Earth Project Formally Launches
Advance sales of LEAP close. Public sales of LEAP begin.
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* We may not use Kickstarter. The name is a placeholder for project and product funding incubation sites.